One of the favorite projects of my career was also one of the most challenging. Tasked with creating a web portal for Nestlé Ice Cream's numerous brands, we developed a lab where a massive teleporter whisked users away to one of many ice cream "worlds". Each page on the site had a custom game or activity tailored to the product, creating a massive amount of engagement. We had 7 days to develop and launch the complex site. We also had the good fortune to work with many great partners (DC Comics, Scooby-Doo, Shrek). While the original end date for the site was a few months, it lasted nearly 8 years and won a WMA for "Best Consumer Goods Website".
